History Of Polo Sport

History Of Polo Sport

Polo Sport and its Connections to Hip-Hop Music

Polo Sport and its Connections to Hip-Hop Music

When we think of the brand Polo Sport, we may initially associate it with preppy fashion and tennis players. However, the brand has a strong connection to hip-hop culture, particularly in the 1990s. Polo Sport, a sub-brand of Ralph Lauren, gained popularity among hip-hop artists, who incorporated the brand's clothing into their fashion and music. In this blog, we'll take a closer look at the history of Polo Sport and its connections to hip-hop music.

The History of Polo Sport

Polo Sport was introduced in 1992 as a more athletic and casual extension of the Ralph Lauren brand. The line included clothing and accessories such as jackets, sweatshirts, hats, and backpacks. The brand's iconic logo featured a stylized polo player on a horse, but with a more dynamic and energetic look.

Polo Sport and Hip-Hop Music

Polo Sport quickly gained popularity among hip-hop artists, who appreciated the brand's blend of sporty and stylish designs. The brand was seen as a symbol of success and luxury, making it appealing to those who were part of the emerging hip-hop culture.

One of the earliest references to Polo Sport in hip-hop music can be found in Raekwon's 1995 song "Ice Cream," in which he raps, "Ralph Lauren never put me on the Team / So I'm chillin' in the Polo Grounds, chillin' with my queen." The "Polo Grounds" was a reference to the nickname given to the housing projects in Harlem, New York, where many hip-hop artists grew up. By mentioning Polo Sport in his lyrics, Raekwon was identifying himself as part of the hip-hop community and expressing his appreciation for the brand.

Other hip-hop artists who wore and referenced Polo Sport in their music include Wu-Tang Clan, Nas, and Notorious B.I.G. In the music video for the Wu-Tang Clan's song "Can It Be All So Simple," the members can be seen wearing various pieces of Polo Sport clothing, including jackets and hats. In Nas' song "The World Is Yours," he raps, "I'm the young city bandit, hold myself down single-handed / For murder raps, I kick my thoughts alone, get remanded / Born alone, die alone, no crew to keep my crown or throne / I'm deep by sound alone, caved inside in a thousand miles from home / I need a new nigga for this black cloud to follow / 'Cause while it's over me it's too dark to see tomorrow." In this verse, Nas is wearing a Polo Sport jacket, making it clear that he is part of the brand's culture.

 

 

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